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Univ.-Doz. Mag. Dr. Claus Ebster, MSc MBA

EbsterCourses:

  • Marketing Research
  • Scientific Research for Master Thesis
  • Intercultural Dimensions of Research
  • Management and Leadership - Summary and Review

Fields for Master Theses:

  • Marketing, Consumer Behavior and Marketing Research
  • Management and Organizational Behavior

Methodological Preferences:

  • Quantitative methods:

    Survey research - questionnaire / survey research - structured interview / experiment / structured observation / quantitative content analysis

  • Qualitative methods:

    Qualitative interviewing / focus groups / participant observation / document analysis / grounded theory



Curriculum Vitae

Selected Publications

Email: claus.ebster@lbs.ac.at

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