Project management is perhaps one of the most useful, essential classes for any future businessperson. The theory learned in class which consisted of initiating, managing and bringing projects to completion, laid the foundations to the fundamentals of the subject.
The 3rd-semester students of LBS’s International Business Administration (IBA 2014) program visited Microsoft Austria as part of their Corporate Communication class with Dr. Kristin Engelhardt.
The Fifth Ljubljana Forum on the Future of Cities hosted academics, public decision-makers and entrepreneurs to expose the newest trends in sustainable and inclusive smart cities.
When Professor Michael E. Porter, one of the world’s leading business scholars, founded the Microeconomics of Competitiveness (MOC) Network at Harvard Business School in 2002, his key objective was to disseminate his trail-blazing scholarship on strategy and competitiveness to business students, companies and public decision-makers across the globe.
On November 19, several of us LBS students (Ivana C., Danita M., Artem B., Mariia M., Irena K., Ori G., Andres S.) from the masters degree program IML 2014 undertook our first official visit to the Institute of Science and Technology (IST) Austria
Objectives of the project
Winkelbauer GmbH is an Austrian medium-sized company that distributes premium international nutrition brands in Austria. Lauder Business School was contacted by the company to deliver support for marketing analysis, as well as related recommendations for GAEA products, which are distributed by Winkelbauer GmbH in Austria. GAEA is a company that sells products made in Greece such as various types of olive oils and olives.